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Category Archives for Strategy

What’s Better? Early Revenues Or Rapid Growth? – Part Two

Business Growth

On my previous post I mentioned that there are two pathways a startup can take – the revenues-first pathway and the assets-first pathway. I also covered the revenues-first pathway in more details. In this post I’ll cover the assets-first pathway and which path to choose when both pathways are suitable. So Let’s start… The assets-first […]

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What’s Better? Early Revenues Or Rapid Growth? – Part One

Man paying with credit card

There are two growth pathways a startup can take. The first one is the revenues-first pathway, which means sacrificing rapid growth for the benefit of generating revenues as soon as possible. The second one is the assets-first pathway, which means sacrificing early revenues for the sake of rapidly accumulating assets (like a huge user base), and only […]

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